Tuesday, August 28, 2007

Press Releasing Your Jobs?

You don't see too many companies putting out press releases announcing they are hiring. Especially a mortgage company. Most of their peers are shedding jobs faster than ever. So when I came across this release on PRNewswire I took notice. Why did they feel the need to spend over $1,000 to do this? I can think of lots of other more effective recruitment methods to spend their cash.

BIRMINGHAM, Mich., Aug. 24 /PRNewswire/ -- Shore Mortgage, a full
service mortgage company offering new mortgages as well as refinancing
services, has five locations throughout the Detroit metropolitan area.
Today, Shore president, Robert Rahal, announced the company is seeking to
hire 150 new employees in several capacities including underwriters,
account executives and loan officers. This will increase the organization's
total employment numbers by approximately 40%.

Counter to the industry trend toward downsizing and layoffs, Shore
Mortgage, established in 1984, shows a consistent growth pattern and is
seeking new employees including bilingual persons (Hispanic, Asian and
others) to service its past, present and future clientele. Positions are
available in Birmingham, Canton, Roseville and Taylor with training to be
completed in the Birmingham office.

Mortgage professionals with experience in closing, processing,
underwriting, servicing, post closing, accounting, secondary marketing,
quality control, information technology or customer service are encouraged
to apply for the full time positions with full benefits and competitive
compensation packages.

Established in 1984, Shore Mortgage is recognized for its home loan
market segment in southeastern Michigan. Success is attributed to a close
association with the real estate community and the creation of important
Realtor loyalty. Known as one of the prominent FHA lenders in Michigan,
Shore Mortgage's knowledgeable loan origination staff is available for
phone, in person and on- line consultation at any of the branch offices.

For additional information, please email (in word format) to
careers@shoremortgage.com or fax resume to Human Resources, at
248.433.0233.

Labels: Recruitment Advertising

posted by C.M Russell  # 5:43 AM

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