Tuesday, September 18, 2007

The future of recruiting

Yesterday's Wall St Journal had a terrific piece on recruiting written by Ron Alsop. It was entitled "The New Battle for MBA Grads" but the advice is relative to ALL companies and their recruiting efforts. Here's a couple of the key quotes:

"it is a seller's market out there, making it tough for many companies to meet hiring quotas using old tried-and-true recruiting methods"

Clearly the job market is changing. Blogs, podcasts, video and social networks are the new battleground for recruiting.

"What's more, some also are breaking from the traditional routine of on-campus presentations and cocktail receptions and trying something new: virtual recruiting. They are mining for résumés online, arranging video interviews and using instant messaging to cast a wider net and connect more effectively with today's tech-savvy students."

It's time recruiters start engaging candidates using the tools they have already integrated into their online lives.

"To be successful in the future, recruiters will need a different skill set. Rather than being event planners who are transaction-oriented, they'll need to become more adept and comfortable with technology and the online world."

So if you're a recruiter who hasn't stepped into this brave new world. Start a blog like this guy, do a jobcast, upload a video, or advertise where the candidates are.

Only the strong will survive.

Labels: Random thoughts

posted by C.M Russell  # 5:58 AM

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