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Wednesday, April 18, 2007


CareerBuilder Launching Video Resumes

Well, lookee here what CB is up to ... I get the video branding thing, its a worthwhile endeavor. But the video resume thing will not take off. HR people don't have the time to watch videos all day.

CareerBuilder Launching Video Resumes for Job Seekers and Branding Videos for Employers
CHICAGO, April 18 /PRNewswire/ -- announced plans to
be the first major online job site to launch a new video resume service,
enabling job seekers to enhance their online applications with videos
highlighting their qualifications, accomplishments and other key
information. Set to launch in the second quarter of this year, the video
resume offering follows last year's launch of's Video
BrandBuilder, a unique service that enables employers to post videos of
their workplace, employee experience and job opportunities to attract
targeted candidates.

In a November-December 2006 survey, conducted by
Harris Interactive, 60 percent of over 2,200 hiring managers and human
resource professionals expressed some interest in viewing video resumes of
potential candidates. Nearly half (49 percent) of over 6,000 workers
expressed some willingness to post a video resume of themselves to capture
the attention of prospective employers.

"The interest in video resumes continues to rise with the pervasive use
of broadband Internet and video technologies," said Liz Harvey, director of
Consumer Products for "With our new video resume
service, job seekers can bring more dimension and personality to their
paper resume, and make a memorable impression on employers. Employers, in
turn, can save time and money by learning more about a candidate before an
in-person interview." implemented a video resume function earlier this year
in conjunction with a nationwide, online dream job contest it hosted with
Disney Parks. Contestants applied to win an honorary Disney Dream Job at
Disneyland for a day through video submissions. That concept will now be
applied to a larger job seeker audience on first implemented video functionality on the employer
side of its business in September 2006. Employers can purchase 60-second or
90-second videos featuring footage of their work environment, products,
benefits, mission, community involvement and more to attract qualified
applicants. Depending on the package selected, supplies
script creation, a videographer shoot of multiple locations, full editing
with transitional effects, animation, professional voice-over and music

"The shortage of qualified workers in the U.S. is fueling the emergence
of more competitive recruitment strategies," said Jason Lovelace, vice
president of Corporate Marketing at "'s
Video BrandBuilder provides a richer experience for employers who want to
effectively brand themselves to candidates, break through the clutter and
capture applicants before the competition. This not only helps to expedite
the recruitment process, it also helps to draw applicants who are the right
match for your organization. At the same time, it also benefits job seekers
who can gain insights on potential employers and make more informed
decisions on applying for a job within that organization."


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