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Monday, January 15, 2007

 

Traffic to Employment Websites Up 31 Percent

Vertical Job Search Engines Fasting Growing Sector in Online Employment

NEW YORK, NY – January 10, 2007 – According to Hitwise, the world's leading online competitive intelligence service, the market share of visits to the Business and Finance - Employment and Training category increased by 31 percent comparing the week ending January 6, 2007 versus the previous week, ending December 30, 2006.

CareerBuilder.com was the most visited website for the week ending January 6, 2007 receiving 13.73 percent of all visits within the Employment category. Monster.com was the second most visited website with 11.51 percent of visits followed by Yahoo! Hot Jobs (hotjobs.yahoo.com) with 5.33 percent of visits.

“Along with diet and fitness websites, employment sites experience an increase during the first week of January each year as the job force considers finding a new job as part of their New Year’s resolution,” said Bill Tancer, general manager of global research at Hitwise. “This year vertical job search engines experienced the greatest year-over-year growth as job hunters navigate the increasing long tail of job openings.”

As a category, Business and Finance – Employment and Training sites decreased 2 percent comparing the week ending January 6, 2007 versus the ending January 7, 2006. “The decrease in visits to employment sites is most likely due to the drop in the unemployment rate of over 8 percent during 2006,” said Tancer.

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